Direct Digital Studio

  • Direct Studio Cove in Waterloo, London
  • A Studio in action with lighting and background
  • The main roller shutter entrance to Direct Studio, Waterloo, London
  • The Kitchen at Direct Studio, Waterloo, London
  • Hair and Make-up area at Direct Studio, Waterloo, London


2000 sq ft


London, Waterloo

Key Features:

  • On-Site Equipment Hire
  • Drive-In Access
  • Large Hair & Make-up room
  • Toilet & Shower
  • Free Parking


Address: Direct Digital, 200-202 Hercules Road, Waterloo, London SE1 7LD

Call: 020 7620 8500




Nearest Transport Links: Lambeth North Underground on the Northern Line and Waterloo Station

Based adjacent to our premises at Waterloo, the Direct Digital Photographic and Film Studio has 2000 sq ft of clear uninterrupted space with a 21’ wide x 12’ deep x 17' high white-painted infinity cove. With our lighting and camera store based right next door, you can decide to get expert advice from one of our dedicated studio assistants or road test the latest kit in a studio environment.

Our aim is to supply our studio clients with all the facilities required to enable their day to run smoothly, with no hidden surprises at the end of the day.

The following features are all included in the daily price:

  • Your own dedicated experienced studio assistant
  • Drive-in, ground floor roller shutter access
  • Two free dedicated off-street parking bays (more can be arranged if required)
  • A large hair and makeup room including a back-wash sink, shower, clothes rail and iron
  • Fitted kitchen with oven, microwave, toaster and large fridge
  • Free tea and coffee for all crew throughout the day
  • Air conditioning
  • Wi-Fi

Centrally located and within an easy walking distance from Waterloo or Lambeth North tube stations, our studio is also available for events, product launches, gallery showcase evenings or seminars.


2 x 63Amp Outlets and FDU's

Camera & Lighting Hire

Based in the arch next door to Direct Digital Rentals, all camera and lighting kit can be hired and supplied ready for an immediate start to prevent any delays in arrival, plus, if you want to try something new out during your shoot day then we can instantly grab it off the shelf for you to hire.


We can supply a full range of shoot consumables including Background Paper in a wide range of colours and sizes, Lighting Gels, Tapes, Polys and Hard drives to keep your shoot stocked up.


With Eden Caterers just next door to our studio you can have a choice of freshly cooked meals throughout your shoot.  Just ask for a menu to order in advance.  If you are after just snacks and drinks we are able to supply you from our fully stock kitchen and fridge*

Eden Caterers Sample

Events Hire

Local to Waterloo station and Lambeth North, our space is also available to hire for events including exhibitions, product launches and presentations.

Event at Direct Digital Studio



Studio Floorplan

*additional charges apply, please ask.